Terms of Service

Holler LLC — Last updated September 14, 2026

Free Trial & Automatic Renewal (California Bus. & Prof. Code § 17601–17606): Your subscription begins with a 14-day free trial. Your payment method is charged $249.00 on Day 15 and monthly thereafter unless you cancel before Day 15. Cancel any time at always@holler.xyz. No charge for partial months; no refunds after billing.

1. Who We Are

Holler LLC ("Holler," "we," "us," or "our") is a California limited liability company providing AI-powered missed call recovery and lead notification services for owner-operator trade contractors ("Service"). By signing up for the Service, you ("Customer," "you") agree to these Terms of Service ("Terms"). If you do not agree, do not sign up.

Contact: always@holler.xyz

2. The Service

Holler provides:

Holler does not book appointments, access your calendar, integrate with dispatch software, or guarantee job conversion. The Service is a notification and lead-capture tool only. You are responsible for returning calls and converting leads.

Holler uses a fair-use call volume ceiling of approximately 400 calls per month. Heavy commercial use above this ceiling may result in service suspension or a rate adjustment, with notice provided to you first.

3. Free Trial

New customers receive a 14-day free trial beginning on the date your account is provisioned. Your payment method is collected at signup but is not charged during the trial period. On Day 15, your subscription automatically converts to a paid monthly plan at $249.00/month unless you cancel before Day 15 by emailing always@holler.xyz.

If you cancel during the trial, no charge is made and your account is deactivated at the end of the trial period. You will receive an email confirmation of cancellation.

One free trial per business entity. Accounts created with the same business name, address, phone, or payment method as a prior account are not eligible for an additional trial.

4. Billing and Automatic Renewal

After the trial, your subscription renews automatically each month at $249.00, billed to the payment method on file, until you cancel. There are no contracts and no minimum term.

Billing occurs on the same calendar date each month as your first post-trial charge (Day 15 of your trial). If that date does not exist in a given month (e.g., the 31st), billing occurs on the last day of that month.

Holler uses Stripe to process payments. By providing your payment method, you authorize Holler and Stripe to charge the monthly subscription fee on each renewal date.

All fees are in US dollars. Holler does not charge per-minute, per-call, or per-SMS fees within normal fair-use volume.

5. Cancellation

You may cancel at any time by emailing always@holler.xyz from the email address associated with your account. Include your business name and the phone number on file.

6. Non-Payment

If a payment fails, Holler's payment processor will retry the charge automatically. If payment is not collected within 7 days of the failed charge, your account may be suspended. You will receive email notice before suspension. A suspended account can be reactivated by updating your payment method and paying any outstanding balance.

7. Your Responsibilities

8. SMS Notifications

By signing up, you consent to receive transactional SMS messages from Holler to the mobile number provided. These messages contain lead summaries from calls answered on your behalf. Message frequency depends on your incoming call volume. Standard message and data rates may apply.

Reply STOP to any SMS to opt out of SMS notifications. Note: opting out of SMS means you will not receive lead alerts. You can re-enable SMS by emailing always@holler.xyz. Reply HELP for assistance.

Holler does not send marketing SMS messages. All messages are transactional.

9. Personal and Family Calls

Because Holler answers calls that are forwarded from your business phone, personal calls — including calls from family members, friends, or anyone calling your number for non-business purposes — may be answered by the Holler AI agent when you do not pick up.

You can provide an optional personal code word during onboarding. Callers who identify themselves as personal contacts (e.g., "I'm his wife," "this isn't about work") or use the code word will be handled with a personal flag in the SMS alert (labeled separately from business leads). The AI agent will not pretend to transfer the call to a human. It will take a message and end the call.

It is your responsibility to inform people who may call your personal line that calls may be answered by an automated service when you are unavailable.

10. AI Agent Limitations

The Holler AI agent is designed to handle missed calls for trade contractor businesses. It may not accurately handle all calls, accents, unusual requests, or edge cases. Holler does not guarantee that every call will be handled perfectly or that every lead will be captured with complete accuracy.

The AI agent does not promise to transfer callers to a live person and will not make representations about service availability, pricing, scheduling, or commitments on your behalf beyond capturing the caller's information.

Call transcripts and SMS summaries are provided as-is. You should verify critical job details by returning the caller's call before dispatching.

11. Privacy

Holler collects and processes personal data as described in our Privacy Policy, which is incorporated into these Terms by reference. This includes information you provide at signup and information captured during calls answered on your behalf (caller names, phone numbers, job descriptions).

Call data is stored in Holler's secure database and used solely to deliver your SMS alerts and generate your monthly recovered revenue report. Holler does not sell caller data to third parties.

12. Intellectual Property

Holler and all associated names, logos, software, agent scripts, and content are the property of Holler LLC. You may not copy, reproduce, or reverse-engineer any part of the Service. Your business name and contact information remain yours.

13. Disclaimers

THE SERVICE IS PROVIDED "AS IS" WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED. HOLLER DOES NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR THAT EVERY CALL WILL BE CAPTURED OR ACCURATELY SUMMARIZED. YOUR USE OF THE SERVICE IS AT YOUR OWN RISK.

HOLLER IS NOT RESPONSIBLE FOR MISSED BUSINESS OPPORTUNITIES, LOST REVENUE, OR ANY INDIRECT, INCIDENTAL, OR CONSEQUENTIAL DAMAGES ARISING FROM YOUR USE OF OR INABILITY TO USE THE SERVICE.

14. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, HOLLER LLC'S TOTAL LIABILITY TO YOU FOR ANY CLAIM ARISING FROM OR RELATED TO THESE TERMS OR THE SERVICE IS LIMITED TO THE AMOUNT YOU PAID HOLLER IN THE THREE MONTHS PRECEDING THE CLAIM.

15. Indemnification

You agree to indemnify and hold harmless Holler LLC, its members, officers, and agents from any claims, damages, or expenses (including reasonable attorney fees) arising from your use of the Service, your violation of these Terms, or your violation of any third party's rights.

16. Governing Law and Disputes

These Terms are governed by the laws of the State of California without regard to conflict of law principles. Any dispute arising from these Terms or the Service shall be resolved in the state or federal courts located in Santa Barbara County, California, and you consent to personal jurisdiction in those courts.

Before initiating any legal action, you agree to first contact Holler at always@holler.xyz and give us 30 days to resolve the issue.

17. Changes to These Terms

Holler may update these Terms from time to time. If we make material changes, we will notify you by email at least 14 days before the changes take effect. Continued use of the Service after the effective date of any change constitutes your acceptance of the updated Terms.

Material changes include price increases, significant changes to cancellation policy, or changes to what data we collect. Minor corrections, formatting, and clarifications that do not affect your rights may be made without notice.

18. Entire Agreement

These Terms, together with the Privacy Policy, constitute the entire agreement between you and Holler LLC with respect to the Service and supersede all prior agreements and understandings. If any provision of these Terms is found unenforceable, the remaining provisions continue in full force.

19. Contact

Holler LLC
Santa Barbara, California
always@holler.xyz